Who We Are:
GlassHouse Group is a senior-led advisory and delivery partner across sport, technology, and governance.
We act as a single access point for strategy, execution, partnerships, and funding, built for organisations that need to move fast and deliver.
What We Do:
✓ Connect organisations to funding and growth opportunities
✓ Drive revenue through data, AI, and fan engagement
✓ Improve cost and operational efficiency
✓ Deliver technology and digital solutions through global partners
How We Do It:
Our Services
GHG Funding Project
GlassHouse Group, working alongside grassroots funding partners, is dedicated to raising safeguarding standards across clubs and organisations, while enabling access to vital grant funding.
This initiative aims to help clubs and organisations strengthen their safeguarding frameworks, while also unlocking essential financial support to drive growth, development, and long-term sustainability.
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For Engagement
and Revenue Strategy
GlassHouse is looking to deliver fan-first growth by combining strategy, technology, and execution.
Using platforms like 360Engage we are striving to help organisations build stronger relationships with fans, unlock long-term commercial growth, and meet the evolving expectations of regulation such as the IFR.
GHG Procurement Service
GHG Procurement Services helps organisations reduce costs and improve operational efficiency through expert analysis, supplier benchmarking, and procurement support. Working with a global consultancy partner, we identify savings opportunities across more than 50 cost categories, delivering measurable results through a simple "no savings, no fee" model.
Partner Companies
Zuci Systems
AI First Solutions
Through partnership with Zuci Systems, GlassHouse Group helps organisations unlock the benefits of AI, digital transformation, and operational efficiency. Combining Zuci's expertise in quality engineering, automation, data analytics, and AI-powered solutions with our strategic advisory capabilities, we support clubs and businesses in improving performance, reducing costs, and enhancing customer experiences to drive measurable outcomes.
Safeguarding Index
The Safeguarding Index by Zakrila is a live governance continuity system. It does not issue certificates, store documents, or audit organisations. It measures whether an organisation's safeguarding governance framework is currently active, distributed across accountable roles, time-bound by a 90-day attestation cycle, and continuously confirmed. The signal it produces — Ⰻ — is a live infrastructure status, not a quality mark.
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Player Development Analytics
Through our partnership with iSportsAnalysis, GlassHouse Group helps clubs create evidence-led development environments built on visibility, trust, and progression. By combining player performance analytics with clear development tracking, we enable coaches, players, and parents to see measurable progress, support better conversations, and strengthen long-term engagement and retention.
CEO
William Block
25+ years in financial services, spanning RBS in the UK and HSBC, Chase, and Citi in the US, Wil has built deep expertise across international banking, private banking, and commercial lending. Now a principal at GlassHouse Group, he advises clients on capital strategy, M&A, and market opportunity across sport, infrastructure, and adjacent real estate, bringing complex transactions from conception to completion.
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Chairman of the board
Simon Moseley
Banking professional with 40+ years’ experience in the Prime Finance sector, with a background spanning trading, compliance and regulatory functions & product development. Proven track record of delivering complex, high-impact projects & driving successful implementation across global entities & platforms. Alongside professional career, Simon has actively been involved in grassroots sports, roles including secretary, coach & treasurer for local organisations supporting community development & participation.
simon@glasshouse-group.co.uk
CFO
Daniel Davis
Active role as Managing Director of several companies within the construction industry, with extensive experience in leadership, finance, operations and business growth. Current Director and Treasurer of the UK Fire Association, supporting governance, financial oversight and sector engagement. Also serves as Chief Financial Officer at GlassHouse Group, contributing strategic financial direction, commercial planning and organisational development across the group.
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COO
Graham Warren
Experienced sports professional with over 20 years across professional football, grassroots development, consultancy, and sports technology. Combines operational expertise with commercial and strategic leadership. Has worked with elite football organisations and technology partners, delivering results through a practical approach. Strong track record in building relationships, leading teams, and managing complex stakeholders. Brings clear insight, energy, and consistency to sport-focused projects and organisational development.
Strategic Partners
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